Multimedia Support in KabulDeadline: March 10, 2019
Awal Development is seeking an innovative firm to outsource the multimedia part of
the ASEEL supply chain to. The assignment is an exciting opportunity to work with a global institution to
make an impact in Afghanistan.
About Aseel (The venture). Aseel is an e-commerce platform, providing a gateway to original products
from Afghanistan and plans to expand soon to other regions as well. Built on the belief that originality,
tradition, and craftsmanship are more important than mass produced or imitated products, Aseel offers
a variety of goods from Afghan vendors such as handmade perfumes, original artwork, beautiful clothes,
handmade ceramics, intricate calligraphy, wood and leather work, and more.
Excellent technical skills in script-writing, Capacity to edit photos
to a high standard, Previous experience, Awareness of and respect for local culture and religious
norms and practices. Ability to complete the assignment within the indicated timeframe. Most
importantly, great communication skills are required for the partnership.
Duties & Responsibilities:
Information about the content/activities requested is mentioned below:
– Understand the ASEEL platform, it’s partners and products to find ways of collaborating to add
value to the platform. The current platform partners include product such as:
o Art Studio
o Pashmina Maker
o Fine Artists
– The vendor plays an important role for the platform because the imagery will be the first thing
that the clients sees. So, a standard operating procedures (SOPs) should be developed by the
vendor for the different kinds of products; once approved by both parties, the SOPs will go in
practice for all the products that come through the supply chain.
– The vendor should estimate a turnaround time and cost for the operation – given this
acquisition will be sent to multiple parties; the lowest cost technically accepted proposal will be
selected to work with us.
– The first 3 months of the operations are the trial period for standards, quality and turnaround.
ASEEL is at the initial stages of its operations as well and there will be a lot of fluidity in
– All the content created should be withheld to the high definition quality that will be
discussed in first meeting before the start of the activities. Examples of work will be provided for
each category of content that is to be created. All the content should be submitted in both RAW and
final formats at the end of the activities.
– All the content will be owned by AWAL. AWAL will provide access to the partners and
products. However, the production material and all equipment should be used by the content
creator. AWAL is very strict about ownership of the content and legal issues given the international
standards that we follow for protection.
Film-making and digital photography
Fine art/visual art
graphic and media design
Technology/design/animation software development
3D design/Visul Art